The Amateur Golf Alliance was started to promote and enhance competitive amateur golf. Today professional golf dominates interest in the game but there was a time when amateur golf was just as popular as professional golf. The AGA plans to create more events and take on more initiatives that will benefit the amateur game.
The original Amateur Golf Alliance website was not bad, by any means, however, when Vice President Rob Addington approached me to help spruce it up and make sure that the branding was more consistent, I was very excited to help. One of the original issues was that the website had an orange and black color scheme with a green logo. The actual logo they preferred to use was red and blue. Because of this, the branding was all over the place. The website was also not being updated on any sort of regular schedule.
Our goal was to have the new website ready for the Concession Cup, which is being played this week at the Real Club Valderrama in Sotogrande, Spain. With the lead up to this prestigious international competition, we have a Concession Cup-specific homepage (click here). Once the event’s excitement has passed in a few weeks, we will move back to a homepage which is more focused on the Amateur Golf Alliance as a whole (click here).
