Ben Hogan Golf Branding & Corporate ID
During my tenure as the Creative Services Manager at the Ben Hogan Golf Equipment Company, one of my responsibilities early on was to create the corporate identity and develop the brand standards manual. The unique challenge was to bring a brand that was started in 1953 by Mr. Hogan to the current time. We wanted to be classic without being throw-back… combining the old and the new.
Client Ben Hogan Golf Equipment Company
Date August 2015
Hallie Cochran is a creative professional who has worked in photography, video and web design for the past eight years. Graduating from the Savannah College of Art & Design not only fueled her passion for the arts, but instilled in her the importance of southern hospitality. She believes it is her mission to make everything around her beautiful – clean and simple. She thrives on the challenge of helping companies reach their visual potential. Click on the button above to view samples of her work.